Our Zip+4 Income Data product includes income statistics for all active U.S. Zip+4s. Built using 2024 United States Postal Service (USPS) address data and the most current (2022) Census income statistics, you’ll get a precise dataset that pinpoints income data down to the Zip+4 or even address level.
Our clients who need this dataset are using it to:
Enhance the precision of their direct mail campaigns, allowing them to target the right neighborhoods with personalized messaging and save money by skipping areas that aren’t the right fit.
Append income data to their lead lists, helping them prioritize and pursue the most promising prospects based on income levels.
Our clients have different requirements for Zip+4 data, so we offer three flexible formats.
$999 One time data export
$99
Monthly subscription
1 year required
Perfect for users who need a straightforward, ready-to-use solution. Data are based on the exact centroid of each Zip+4. This CSV file includes detailed income data for every Zip+4 code in the U.S., making it easy to analyze and filter by region or income bracket.
or call 1-800-939-2130
$1,999 One time data export
$199
Monthly subscription
1 year required
The CSV format provides granular income data matched to individual addresses. With income details for 30 million addresses across the U.S., this format is ideal for businesses join this data to their own address lists or integrate into their own models.
or call 1-800-939-2130
$199
Monthly subscription
Unlimited lookups
Rate: 1,000/lookups/min
For businesses that need to automate data appending, our API allows you to send over addresses and instantly receive the associated income data. This real-time solution is perfect for companies looking to enrich their existing databases or enhance their lead scoring process.
or call 1-800-939-2130
Grab 15 minutes on Kristen’s calendar and tell her more about what problem you want to solve with this data. At the end of the conversation, you’ll get her recommendations of the best dataset and format for your model or application.
Good question! Since 2009, us data nerds have helped 12,695 clients get the most current, easy-to-use demographic data quickly for site selection, targeted marketing, and business planning. You can be confident in the Zip+4 Income estimates for 3 reasons.
Based on Most Current, Trustworthy Data Sources: The Zip+4 income estimates are based on the most current (2024) USPS address data and (2022) Census American Community Survey information. We update the USPS address data each month and we update the Census income data each year in December when it’s released.
Transparent Methodology: First, we geocode 30 million USPS addresses. For the CSV product, we calculate the centroid for each Zip+4. For the CSV and API, we intersect the individual address with US Census block groups, which is the smallest geography that the Census provides income statistics for. Then we assign the block group income statistics to the zip+4 centroid or the address.
Data Nerds to Answer Your Questions: Got questions about Zip+4 data or our methodology? Need more data than just income? Call us at 1-800-939-2130 or email us at help@cubitplanning.com to geek out! Plus, we actually answer the phone or call you back if we’re already talking to another client, unlike other companies in our industry.
Over 12,695 businesses trust us to provide current and accurate data.
I had a chance to put the data file to use and I love it!...I am going to show the team how it works today and tomorrow and we are forever indebted for you, as we now never have to visit the US Census site again!
I have found an outstanding team that was able to help me collect the data that was necessary for my project. Kristen was amazing! She did everything... to help me collect the data that I needed. Not only did she send me the data that I asked for, but she also went out of her way to send me additional information regarding my topic. I am very pleased with the service that Kristen and her team provided! I highly recommend using Cubit as a source for gathering data!
The report was sooo helpful... it would have taken at least a week for a staff member to compile all the data... we saved at least a couple thousand dollars by getting the report...
Q: What’s the difference between Zip+4 and regular Zip Code data?
A: Zip Codes are based on linear postal routes—think of a mail carrier driving up and down a street delivering
to homes or businesses. A standard 5-digit Zip Code covers a broad geographic area, like a neighborhood, town,
or even part of a city.
Zip+4 Codes go a step further. They add an extra four digits to the standard Zip Code, allowing for much more
precise delivery. These extra digits identify a specific segment of that area, like a single apartment building,
a specific office in a large business complex, or even a floor of a high-rise. Essentially, while a standard Zip
Code groups addresses broadly, a Zip+4 pinpoints them more accurately for efficient sorting and routing.
Q: Do I really need Zip+4 data? Or is Zip data good enough?
Our clients who need Zip+4 data are typically doing direct mail campaigns or lead scoring. If you’re still not
sure, grab 15 minutes on Kristen’s calendar
and she can help you figure it out.
Q: How often are the data updated?
A: We update our data monthly using the latest USPS address information and annually with income statistics from
the U.S. Census American Community Survey (ACS). This ensures that you always have the most current and accurate
data available.
Q: Do I get monthly updates?
A: You do if you purchase the monthly subscription. Else you can purchase a 1 time data dump of the most current
data available.
Incomebyzipcode.com was built and maintained by the Cubit team. Here at Cubit, we love talking to our customers about data about as much as we love all the behind-the-scenes work that goes into our sets. And with over 44 years of combined experience working with data, we understand the importance of good data.
Our mission is to provide quality data to businesses along with great customer service. To further support that misson, we also publish a free monthly newsletter with tips, resources, and updates about the datasets.
2009
FOUNDED
by Anthony Morales and Kristen Carney
12,695
CUSTOMERS
provided with accurate and actionable data
6,106
SUBSCRIBERS
to our free monthly data newsletter
Email me data tips once a month!
FAQ · Contact Us · Zip Codes by Radius Tool · Site Map · Terms & Conditions · Privacy Policy
Copyright © 2024 Cubit Planning, Inc.